Our Story

You can choose what’s in front of you. Or, you can choose what’s best for you.

This simple yet significant notion prompted Olivia Landon and her husband to shift the narrative around the choices that matter at mealtime. They discovered that 100% full-blood Wagyu bridged the gap between healthy, easy, and luxuriously flavorful. But when purchasing Wagyu from grocery stores and high-end restaurants, the Landons learned that typically, beef labeled Wagyu is blended with other breeds like Angus. 

The USDA allows beef to be labeled as "Wagyu" as long as it contains at least 50% Wagyu genetics, meaning that we only receive 50% of the health benefits and luxurious flavor we’re paying for. So the Landons took the bull lovingly by the horns and attended their first cattle auction in Luling, Texas — the same town where their ranch is located — to hand-select the purest Wagyu cows and raise their own 100% full-blood Black Wagyu herd on their ranch. 

From their first winter, the Landons realized just how well-suited they were to raise a sizable herd and how committed they were to doing things the slow, natural way — even though it meant thicker skin and longer days. It was obvious that their growing herd was filled with healthy, happy cows. Soon enough, the Landons had a herd they were telling family and friends about, who wanted to also make healthy choices without being limited to what was available at their local store. From there, Long Hill Wagyu was born, for those who choose the best — in life and in Wagyu. 

"We grow the food that we want our family and friends to eat."

Our Values Make Us Rare